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Why do you need your social network to be mobile? SMS is immediate, it demands a response, it is not intrusive and
it can be accessed from anywhere in the world at a user's convenience! Besides all of that, it is simply the most
affordable and effective marketing medium available today.
Compelling reasons to take your social network mobile today:
Extend the reach of your social network, locally, nationally or globally:
- SMS marketing is the most cost-effective acquisition method for new users. SMS is easy to use and consumers are comfortable with the proven technology.
- Send an invitation to join your online community/social network through SMS. Personal invitations can sometimes mean the difference between downloading and deleting for the potential social network user.
- Clickatell reliably delivers SMS messages from your mobile social networking site through over 700 operators to over 200 countries, in real time. You can reach users all over the world, regardless of handset limitations.
Clickatell reliably delivers SMS text messages from social networking sites through over 700 operators to over 200 countries, in real time. You can reach users all over the world, regardless of handset limitations.
Reach out-of-network users, maximising the existing potential of your social network:
- Enable SMS alert notifications when offline users have new mail or posts they subscribe to have been updated.
- Diagnose connectivity issues by sending test messages to out-of-network user's phones.
- Text alerts can also be used to notify users of any changes, requests or developments with your mobile social network.
- Users who do not have WAP-enabled phones or installed Java applications can still access the docial network via SMS. Text messaging overcomes handset limitations.
- Drive traffic to your mobile social network through text messages about promotions or new features. More 'eyeballs' means more advertising revenue.
- Text 'tickles' can be used to reactive lapsed users and encourage them to revisit.
Increase the profitability of your social network by increasing your revenue streams:
- Bill social network users using premium-rated Mobile Originated SMS. With this end-users are able to send billable SMS to premium-rated
numbers and receive credits into their accounts in return. They can then use these credits to purchase wallpapers, music, ringtones, and other services via a mobile platform.
- Charge social network users using premium-rated Mobile Terminated SMS. This allows your mobile
social network site to charge access or weekly/monthly subscription fees. The end-user receives
billable SMS from premium-rated numbers to facilitate this.
- Promote offline conversions using Standard-rated SMS by encouraging users to attend events, promotions, visit your store or make a purchase.
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"Our users use premium rated SMSs to get credits into their accounts, which are then used to purchase music,
skinz, wallpapers and other services on our platforms. We have been using Clickatell from day one and they
are our largest SMS provider"
Herman Heunis, Founder and CEO of MXit. |
Mobile Social Networking with Clickatell means:
- You can ‘free’ users by allowing them access from anywhere in the world, anytime, regardless of their handset limitations, to your mobile social network.
- They can post and receive content ‘on the go’ through SMS text messages to a public stream. This includes the uploading of video, photo’s and audio files.
- You can offer them ‘check-in’ and ‘location’ options so they can find friends in their physical vicinity and their friends will know where they are.
- You can offer update alerts to posts they subscribe to and notification alerts re new mail or security updates with a mobile social network.
- You can offer increased communication options such as email to SMS or voicemail to SMS with a mobile social network.
- You can create a loyal and expanded customer base with a mobile social network.
- You can increase your income streams and therefore your revenue with a mobile social network.
- You can expand your business to a national or global level with a mobile social network.
If you are convinced of the power of mobile social networking, register now for a risk-free trial of our SMS
Gateway API connections. To find out what Clickatell can offer you in terms of a mobile social network, click here.
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