Running International SMS Campaigns – Best Practices

May 1, 2010

International SMS campaigns can be effective tools to energise your customer base, especially if your business is predominantly online. Apply best practice guidelines for the best results.

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Local & International SMS Glossary

February 13, 2010

To get the most out of your international SMS campaigns, it helps to familiarise yourself with all the necessary SMS-related terminology. If you’ve ever wondered what MO, MT or Revenue Share meant, then this post is especially for you!

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Bulk SMS campaigns that are not spam

October 30, 2009

In a landmark case in Australian this week, the Federal Court in Brisbane charged 2 companies and 3 individuals with a total of $15.75 million in penalties for contravening the Spam Act of 2003.

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