Bulk SMS campaigns that are not spam

October 30, 2009

In a landmark case in Australian this week, the Federal Court in Brisbane charged 2 companies and 3 individuals with a total of $15.75 million in penalties for contravening the Spam Act of 2003.

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SMPP for Quick and Reliable Message Delivery

October 23, 2009

SMPP, or Short Message Peer-to-Peer, is an open message transfer protocol that allows for the wholesale exchange of texts between both SMEs (Short Message Entities) and ESMEs (External Short Message Entities) on the one side..

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Bulk SMS in Australian Marketing Campaigns – Part 3

October 15, 2009

Bulk SMS are used in a variety of ways by Australian marketers. A great tool for customer retention and acquisition campaigns, bulk SMS can also be used to directly generate sales…

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Bulk SMS for Marketing Campaigns – Part 2

October 8, 2009

Last week we talked about the advantages of using bulk SMS in your marketing campaigns, this week, we look at how to set up your campaign and the vital steps that you need to undertake before pressing ‘send’ and reaching out to the world.

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Bulk SMS Messages for Australian Business – Part 1

October 2, 2009

Due to the global economic decline, marketing has never been so important, and bulk SMS messages are the easiest and most affordable way to get your important message out there.

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SMPP: a boon for mobile business

August 14, 2009

SMPP, Short Message Peer-to-Peer Protocol, is used to exchange SMS messages between short message service centres (SMSC) and external short messaging entities.

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SMPP protocol used in high volume bulk SMS

July 30, 2009

You are not alone if you have never heard of SMPP or Short Message Peer-to-Peer Protocol.

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Two-Way SMS a solution to Australia Post’s woes

July 17, 2009

Incorporating two-way SMS messaging into the logistics and customer service processes of Australia Post will make all of our lives a little easier.

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Mobile API’s help save lives across Australia

July 2, 2009

Australian Red Cross delegates attended an international seminar in June this year, commemorating the 150th anniversary of the formation of this respected organisation.

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The exciting future of mobile messaging

June 25, 2009

The invention of mobile phones has dramatically changed the way that human beings interact.

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