Clickatell AU Blog

Bulk SMS messaging is supplying New Zealand’s deaf community with the ability to get in touch with the country’s local emergency services. How are they doing it?

Using SMPP to send out bulk SMS messages not only helps you reach a great number of people in a very short time but could also, when applied correctly, have a potentially positive effect on the national economy…

Perhaps one of the most attractive features of bulk SMS is that its Api is limited only by the use of the imagination. One school has taken this technology one step further!

Sending out unsolicited bulk SMS messages can be dangerous & incur fines of more than $1 mil. A couple of simple steps are all you’ll need to ensure that your messages are legal and targeted.

In a landmark case in Australian this week, the Federal Court in Brisbane charged 2 companies and 3 individuals with a total of $15.75 million in penalties for contravening the Spam Act of 2003.

SMPP, or Short Message Peer-to-Peer, is an open message transfer protocol that allows for the wholesale exchange of texts between both SMEs (Short Message Entities) and ESMEs (External Short Message Entities) on the one side..

Bulk SMS are used in a variety of ways by Australian marketers. A great tool for customer retention and acquisition campaigns, bulk SMS can also be used to directly generate sales…

Last week we talked about the advantages of using bulk SMS in your marketing campaigns, this week, we look at how to set up your campaign and the vital steps that you need to undertake before pressing ‘send’ and reaching out to the world.

Due to the global economic decline, marketing has never been so important, and bulk SMS messages are the easiest and most affordable way to get your important message out there.

SMPP, Short Message Peer-to-Peer Protocol, is used to exchange SMS messages between short message service centres (SMSC) and external short messaging entities.