SMS Gateways & The Freelancer

SMS Gateways can help freelancers across different industries keep in touch with clients and increase business efficiency by providing a cost-effective and flexible communications solution.

It’s 2010 at last and, as with the beginning of every year, you’re wondering what will lie ahead in the months to come and what you can do to ensure that a steady flow of business will keep coming your way. SMS Gateways provide you with a number of benefits over existing technologies to help you supply the best possible service and streamline your business.

Why Use an SMS Gateway?

Essentially it boils down to using text messages as a method of business communication. The benefit of using SMS gateways include:

• Ready to read: Unlike email messages, SMS messages aren’t moved to the spam folder – they go straight to the inbox.
• Efficient messaging: Type a message using your computer’s keyboard and send it to 1, 10 or even 1,000 individuals.
• Cost-effective communication: Providers often have agreements with local and global mobile operators that allow for reduced price messaging.
• Reporting: See which messages have been delivered and which are still pending delivery or have failed.

More specifically, however, is the fact that SMS is a very immediate form of communication that allows you to reach your clients while they are on the move. This means they don’t need to be in front of a computer or close to a landline.

Here are some instances where using SMS gateways can help you improve your business:

• Project notifications. Whether you want to notify your client that the finished project is in their mailbox or that you need an extension on the deadline, SMS provides a reliable method of sending project notifications: “Hi Sam, the completed files are in your mailbox. Regards, John – XXY Creatives”
• Reminders. Using SMS to notify clients that invoices have been submitted or that payment is due will provide you with a method of swift communication at the fraction of a cost of a telephone call: “Hi Jill, the invoice has been submitted to accounts. Regards, John – XXY Creatives”
• Promotions. Whether you’re starting out or have been in the business for years, it’s a good idea to send out specials offers once in a while to provide your clients with more bang for their buck: “Terry – 15% off all new orders before 31st of Jan, 2010. Regards, John – XXY Creatives”

Note: Whether you’re a small business or a large corporation, you’ll still need to adhere to local and international regulations regarding the sending of SMS messages.

What is an SMS Gateway?

SMS gateways are platforms that are responsible for relaying SMS messages from sender to receiver. But they are much more than that: they allow you to send and/or receive SMS messages through your current software infrastructure. This means that a number of technologies, which enable individuals of all levels of technical proficiency to integrate SMS into their business without incurring any massive costs, exist. These technologies include:

• Browser-based SMS interface (Beginner – Intermediate)
• Application Programming Interfaces (API’s) (Intermediate – Advanced)

For more information on how you can integrate SMS into your freelance business, click to go to the SMS gateways page.

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Tags: browser sms application, desktop sms application, efficient messaging, freelance business sms, SMS Gateways