Mobile Business with Bulk Text Messages

The benefits of using bulk text messages are apparent for any industry. SMS is immediate, it demands a response and it is affordable and measurable. As a technology it is embraced by consumers everywhere; they understand it and use SMS in their everyday lives. There are no demographical or geographical limitations with bulk text messages. SMS is compatible with any mobile phone and bulk text messages can be delivered to any handset in the world, as long as there is mobile coverage.

High-volume messaging enables speedy and traceable communication with a large group of people simultaneously. Text messages are affordable in comparison with telephone calls or ‘snail’ mail and they become even more so when purchased in bulk. Message delivery and response levels are trackable and make bulk text messages one of the very few true measurable communication media available today.

Popular uses of bulk text messages by Australian businesses include bulk SMS alerts, mobile marketing, mobile sales and in-house communications. High volume SMS messaging is also commonly used by financial institutions for fraud alerts and authentication PIN sending. The reasons that bulk text messages have been taken up so rapidly by leading businesses include the affordable and effective nature of the medium; high local and international ‘reach’ plus the ease of set-up and implementation. Bulk text messages can also directly generate revenue through premium-rated SMS. Because SMS messages can carry binary data (images and sounds) mobile products can be sold. These high-volume SMS messages can also be personalized and automated to respond to trigger words or phrases in incoming text messages.

Bulk text messages could even be used be social networking sites to stay in touch with users that are denied access during working hours. According to Nielson Online, social networking sites are more popular than email; this has led to many Australian business owners imposing bans on employee access as the perception exists that it affects productivity levels. Recent news reports suggest that small and medium sized Australian businesses are blocking around 6000 attempts a day to access these sites! The adoption of bulk text messaging features frees users from being limited to desk-bound Internet access.

Using high volume messaging extends the reach of any brand on both a local and international level, affordably and effectively. No Australian business can afford to dismiss the opportunities offered by bulk text messages.

No related posts.

Related posts brought to you by Yet Another Related Posts Plugin.

Tags: bulk text messages, Clickatell, mobile marketing, mobile messaging, SMS